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Making It Happen(ISBN=9781935618454)书籍详细信息

  • ISBN:9781935618454
  • 作者:暂无作者
  • 出版社:暂无出版社
  • 出版时间:2011-04
  • 页数:暂无页数
  • 价格:94.90
  • 纸张:胶版纸
  • 装帧:平装
  • 开本:32开
  • 语言:未知
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  • TAG:暂无
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内容简介:

  The world is not short of ideas, but it is short of people who

know how to carry them out. "Making It Happen" unravels the process

of taking a good idea and turning it into a successful venture.

Author Peter Sheahan guides the reader through the five

competencies that will enable you to understand and utilize the

forces that drive buyers' behavior, break through mental barriers

and effectively position your offer in the market. Whether you are

looking to start a business, get promoted or launch a social

movement, this book will streamline your thinking so you can

finally turn your good ideas into great results. Peter Sheahan has

a reputation for making it happen fast. By 30, he had established

two international multimillion-dollar consulting practices and

authored five books, including the bestsellers "Generation Y" and

"Fl!p." Let him share with you the strategies that make Google, BMW

and Goldman Sachs his clients.


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作者介绍:

  Peter Sheahan has spent a decade teaching individuals and

companies how to make it happen—how to position effectively in the

market and find opportunity where others cannot. Author of six

books, including the international bestsellers "Fl!p" and

"Generation Y," Sheahan has established himself as a highly

successful entrepreneur with his international thought-leadership

practice and as the CEO of ChangeLabs, a global consultancy

building and delivering large-scale behavioral change projects for

clients such as Apple and IBM. Sheahan has worked with some of the

world’s leading brands in the area of innovation and behavior

change, including Google, Goldman Sachs, News Corporation, Harley

Davidson and GlaxoSmithKline.


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